MIDWEST DAIRY:

What’s Your Moo’d PR Package

College student influencers were sent “What’s Your Moo’d Kits” and prompted to have a chill night or cheesy gathering sponsored by dairy. A stressful week of exams and extracurriculars could end in a relaxing evening featuring milk-forward recipes, a moo mug, for-froths-sake frother, and brie in, breath out diffuser. Alternatively, a cheesy gathering could include charcuterie, polaroids and say cheese film frames.

The Team
Madi Kurvers, Art Direction + Design
Maddie Spott, Copywriter
Tomas Villasenor, Lettering