AUTUMNCRISP:

The First Billion
Dollar Grape Brand

This fully integrated campaign aims to raise retail and consumer awareness for the giant, juicy and crisp AUTUMNCRISP Grape- the worlds first globally branded table grape. The messaging and art direction leans heavily into key differentiators: flavor, size, taste, juiciness, and of course, an emphasis on the CRISP crunch.

Visit the landing page for more.

The Team

Madi Kurvers, Art Director + Designer
Matt Lunneborg, Creative Director
Ava Klopfenstein, Copywriter
Jeremy Peterson, Web Developer
John Valls, Photographer